Consumer Data Enrichment

Enrich your data with demographics and consumer profiles based on real-world behavior. 

Book a Meeting
Mobile users frequently attending yoga classes & visiting yoga studios

How customers use our Consumer Data Enrichment

Unacast Consumer Data Enrichment helps our clients create complete audiences, improve reach, and maximize campaign performance. Platforms and organizations leverage our on-demand API to:

Photo of a woman looking happy at her cell phone. Devices used apple iPhone and laptop. employment office

Understand and Increase Reach

Target your ideal customers across their multiple devices and understand the true reach of your database with cross device identification. 

A group of friends smiling and pointing at something on a phone screen while dining at an outdoor restaurant on a sunny day. Category lifestyle subcategory food and beverage.

Create Effective Look-alike Modeling

Turn your best customers into more customers and reach untapped similar audiences.

A laptop screen organizing files described as in-market with a subcategory of employment

Maximize Campaign Performance

Improve return on ad spend (ROAS) and master frequency capping with true campaign measurement.

two young women drinking coffee at a cafe after shopping. category in-market. subcategory shopping.

Achieve Addressable Advertising

Increase identity resolution and target the right message to the right people at the right time. 

Man looking out a bus route map. demographic young unmarried man. interests fitness and travel.

Complete Consumer Profiles

Create a holistic view of who consumers are, why they do what they do, and what they really want.

Consumer Data Enrichment Features

Unacast’s Consumer Data Enrichment API enriches pseudonymous Registration IDs or hashed email addresses (HEMs) with privacy-friendly demographics, app data, Unacast Personas, and more.

Device Persona
App Information
Education
Consumer Persona
Marital Status
Income
Gender
Age
Global Countries Traveled
HEM to Maid
MAID to HEM

Enrich the data that powers your revenue

Data in Action

Explore our Personas

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
Name
Persona ID
Description

Fast Food Diners - Papa John's Pizza

203

Mobile devices that recently visited a Papa John's Pizza restaurant

Fast Food Diners - Popeye's

385

Mobile devices that recently visited a Popeye's restaurant

Fast Food Diners - Quiznos

202

Mobile devices that recently visited a Quiznos restaurant

Fast Food Diners - Sonic

198

Mobile devices that recently visited a Sonic restaurant

Fast Food Diners - Subway

148

Mobile devices that recently visited a Subway restaurant

Fast Food Diners - Taco Bell

149

Mobile devices that recently visited a Taco Bell restaurant

Fast Food Diners - Wendy's

146

Mobile devices that recently visited a Wendy's restaurant

Film Vertical

242

Mobile devices that recently visited a theater or attended a film-related event

Fishing Enthusiasts

503

Mobile devices that visited fishing gear stores, public fishing spots or attended a fishing derby or competition

Foodies

142

Mobile devices that visited places and events associated with an interest in food, beverages, and the culinary arts such as wine tastings, food festivals, and gourmet markets

Book a Meeting

Meet with us and put Unacast’s data to the test.
bird's eye view of the city