Identity Resolution Solutions

Connect consumer interactions across devices and the physical world. Unacast provides data linkages that enable precise cross-device tracking, audience targeting, and measurement. Layer on Unacast’s location data to gain a complete view of consumers—both online and offline.

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Identity Resolution Across Devices & the Real World

Unacast’s privacy-first identity and location intelligence solutions help power leading identity resolution solutions.

Cross-Device Identity Resolution

Link users across mobile, desktop, and CTV for seamless experiences and comprehensive consumer analyses.

Smarter Targeting & Personalization

Combine identity & location data to reach audiences based on real-world behaviors.

Better CRM Activation

Match first-party data to MAIDs & IPs for higher engagement.

Privacy-First, Cookieless Solution

Future-proof your targeting with hashed, compliant identity linkages.

Real-World Attribution

Connect ad exposure to in-store visits for omnichannel insights.

Household-Level CTV Targeting

Link mobile devices to IPs for better streaming advertising delivery.

Data Linking for Identity Resolution

MAID-to-HEM Matching

Link MAIDs with HEMs to enhance audience resolution and targeting precision

MAID-to-IP Matching

Connect MAIDs to IP addresses for accurate device identification, enabling you to target across mobile, desktop, and CTV.

Consumer Data Enrichment

Enhance identity data with privacy-friendly demographics, app data, Unacast Personas, and more.

Location Data

Uncovering consumer behavior in the real world and then connecting it to online activity is hard. Go beyond data silos and uncover hidden patterns that drive real-world decisions.

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Meet with us and put Unacast’s data to the test.