Audience Targeting

Unacast location data enables businesses to create dynamic, highly relevant audience segments tailored to specific behaviors, movements, and preferences.

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How Companies Utilize Unacast for Audience Targeting

Man and Woman at a gym, looking at the woman's phone. There is demographic data overlaid on top of it.

Build audience segments with global location data

Reach the right audiences in the right places at the right time. Pinpoint exact audiences based on their real-world movements and behaviors.

Power DOOH campaigns

Understand where and when certain demographics frequent specific areas to deliver highly relevant ads. Engage your audience where they are.

Image of advertiser count of three locations on a map.

Create effective lookalike modeling

Turn your best customers into more customers and reach untapped similar audiences.

Understand and Increase Reach

Target your ideal customers across their multiple devices and understand the true reach of your database with cross device identification.

Image of a man in his 30-40s looking at his phone with his consumer profile information

UNACAST PRODUCTS

Location intelligence solutions for every phase of the data analytics journey

HIGH VISUAL PERFORMANCE

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Location Insights Platform icon
Location Insights Platform
visualization with the image of the city of the Location Insights Platform
Location Insights Platform

Analyze markets with
AI-powered location insights

Visualize data for any U.S. location, from cities to specific venues, with our machine-learning powered location insights platform.

Try the Platform
Location Analytics icon
Aggregated Foot Traffic
visualization with the image of the city of the Location Analytics
Aggregated Foot Traffic

Make better business decisions based on consumer insights

Get machine-learning powered foot traffic data for millions of commercial points of interest to help you understand consumer behavior and emerging market trends.

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Location Data icon
Location Data
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Location Data

Understand human mobility for any area of interest

Get insights into how people move around in areas of interest around the world. Build better audiences, measure offline marketing attribution, and study consumer visits.

Try the Data
Advertising Audiences icon
Advertising Audiences
Advertising Audiences at a sporting event
Advertising Audiences

Reach more engaged consumers with location-based advertising

Improve campaign performance and ROI with advertising audiences built on the places people go in the real world.

Explore Audiences
Location Data Processing icon
Location Data Processing
location data processing. Woman on her phone
Location Data Processing

Transform your first-party location data into location intelligence

Turn your raw location data into valuable, privacy-friendly, human mobility insights at scale.

Learn More

UNACAST PRODUCTS

Location intelligence solutions for every phase of the data analytics journey

visualization with the image of the city of the Location Insights Platform
Location Insights Platform

Analyze markets with
AI-powered location insights

Visualize data for any U.S. location, from cities to specific venues, with our machine-learning powered location insights platform.

Try the Platform
visualization with the image of the city of the Location Analytics
Aggregated Foot Traffic

Make better business decisions based on consumer insights

Get machine-learning powered foot traffic data for millions of commercial points of interest to help you understand consumer behavior and emerging market trends.

Get Started
visualization with the image of the city of the Location Data
Location Data

Understand human mobility for any area of interest

Get insights into how people move around in areas of interest around the world. Build better audiences, measure offline marketing attribution, and study consumer visits.

Try the Data
Advertising Audiences at a sporting event
Advertising Audiences

Reach more engaged consumers with location-based advertising

Improve campaign performance and ROI with advertising audiences built on the places people go in the real world.

Explore Audiences
location data processing. Woman on her phone
Location Data Processing

Transform your first-party location data into location intelligence

Turn your raw location data into valuable, privacy-friendly, human mobility insights at scale.

Learn More

Why Unacast

High Quality Data

Save on storage and processing costs with data that is cleansed to reduce waste by 65%.

Volume & Scale

With more than 1 billion monthly devices across 180+ countries from 15+ suppliers, get the scale you need.

Easier to Work With

Save time and resources with data that is pre-processed, merged, and scoped to your exact needs.

Forensic Flagging

Leverage our forensic flags for information about origin, accuracy, and other data characteristics.

Analytical Expertise

Rely on the industry's location data experts for purpose built analytics and specialized solutions.

Dependable Delivery

Rest easy with our 24/7 data delivery monitoring and high-touch customer support.

Historical Analytics

Access up to 3 years of historical data.

Privacy First

Ensure compliance with worldwide privacy requirements. Our PrivacyCheck methodology ensures no data from sensitive places is ever used.

High Quality Data

Save on storage and processing costs with data that is cleansed to reduce waste by 65%.

Volume & Scale

With more than 1 billion monthly devices across 180+ countries from 15+ suppliers, get the scale you need.

Easier to Work With

Save time and resources with data that is pre-processed, merged, and scoped to your exact needs.

Forensic Flagging

Leverage our forensic flags for information about origin, accuracy, and other data characteristics.

Accuracy

Rely on the industry’s most clean and usable location data for accurate offline attribution and human mobility analysis.

Dependable Delivery

Rest easy with our 24/7 data delivery monitoring and high-touch customer support.

Historical Analytics

Access up to 3 years of historical data.

Privacy First

Ensure compliance with worldwide privacy requirements. Our PrivacyCheck methodology ensures no data from sensitive places is ever used.

Book a Meeting

Book a Meeting

Meet with us and put Unacast’s data to the test.
bird's eye view of the city