Location Insights from Una, Now Powered by Google’s Gemini 1.5 Flash on Google Cloud

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When working with geospatial data, complexity is often the norm. Whether it’s sorting through mountains of raw data, filtering out noise, or transforming it into actionable metrics, data scientists and analysts face an uphill battle. The time they spend wrangling data can overshadow what truly matters—uncovering insights that fuel smarter business decisions. But Unacast has changed that game. We’re thrilled to announce that Unacast’s location intelligence conversation bot, Una, has just taken a massive leap forward. With the power of Gemini on Google Cloud, geospatial data analysis has become easier and more accessible.

Following the launch of our Una chatbot last year, we’re excited to expand our adoption of Google Cloud’s gen AI technology to further enhance Una’s capabilities. By leveraging Gemini 1.5 Flash on Vertex AI, we’re supercharging Una, making it easier than ever for users to access the answers they need from multiple complex data sets. Gone are the days of needing to go through an analysis team. Now Una can process your questions in real time, delivering instant, crystal-clear insights. From foot traffic analysis to trade area mapping, demographic deep-dives to psychographic profiling, Una powered with Gemini 1.5 Flash on Vertex AI is your ultimate partner in navigating the geospatial data maze. This next-level AI integration allows businesses, analysts, and decision-makers to streamline their processes, saving time while enabling faster, more accurate decisions that directly impact growth and strategy.

With detailed data and metrics on zip codes, neighborhoods, custom locations and more than 4 million points of interest, Una provides users with unprecedented access to a treasure trove of insights, all within seconds. Whether it’s understanding foot traffic trends at specific venues, analyzing popular times of visitation, or diving deep into trade area dynamics, Una allows users to explore these data points effortlessly. With the support of Google’s Gemini 1.5 Flash, the complexity of benchmarking, measurement, and location-based analysis is simplified in ways we’ve never seen before.

This is location intelligence reimagined—combining the strength of Unacast’s best-in-class modeled location analytics with the advanced AI innovation of Google’s Gemini 1.5 Flash. Together, it’s like having a data scientist at your fingertips, ready to help you tackle any challenge. For industries like retail and real estate to municipalities and beyond, Una’s enhanced location insights help businesses thrive.

At Unacast, we’ve always believed in pushing the boundaries of what’s possible with location intelligence. With Una, the future of location insights is here, and it’s more powerful than ever before. We’re empowering businesses to work smarter, faster, and more strategically by removing the complexity of location data. Welcome to the next generation of geospatial analytics. Welcome to Una, powered by Gemini 1.5 Flash on Vertex AI.

Are you ready to see what the future of location intelligence looks like? Let’s get started.

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