In the newest edition of Proximity.Directory report we focus on Smart Cities. As of Q4 2016, 371 Proximity Solution Providers signed up to the directory, providing a lot of new information giving us insights towards where the industry is going.
This is the second time we are ranking the companies in the Proximity Solution Provider index (PSPi). The PSPi is automatically calculated, and is based on the following criteria: if the company is in commercial or pilot stage, number of use cases, geographic presence, number of clients, sensors deployed, number of employees and when the companies last updated their profiles. We are splitting the PSPi into hardware and platform categories:
Top 10 Platform
Top 5 Hardware
Between 2014 and 2016, the global smart city technology market increased with $3.3 billion, going from $8.8 billion to $12.1 billion. 66% of the world population will live in urban areas by 2050 and already, 82.3% of the population in the U.S. live in urban areas.
We are still in the early stages of smart city developments, however in 2017, big project announcements will come to life. As more of the world’s cities become congested with continued urbanization, governments need to prepare for smart city initiatives. These initiatives can benefit by using proximity technologies to overcome mobility challenges the growing population presents to ensure public safety, optimize traffic flow, create better tourism experiences, and data monetization opportunities.
Here’s how cities are getting smart and putting technology to work for them
Uber’s latest initiative gives city planners and researchers the possibility to look into ways to improve urban mobility by accessing their data connected to traffic flow. Uber has a lot of insight into how traffic works within a city, and it can be anonymized so that it isn’t tied to specific individuals in most cases. Uber is going to begin sharing this data, first to specific organizations who apply for early access, and then eventually to the general public.
Allow visually impaired individuals to use public transportation, navigate around in cities and in areas such as subway stations. Usage of app that leverages proximity sensors to track a user’s location and accordingly offer him/her audio-based directions and advice, and it gives him/her turn-by-turn directions on where to head and what obstacles to avoid
Enable better tourism experiences where tourist destinations can provide visitors with a contextual mobile experience during their stay by allowing them to bookmark attractions before their visit and receive alerts when they are in proximity of one. This can generate new revenue opportunities for local key players like hotels, restaurants, tour operators, attraction parks, stores, etc. Proximity sensors can also provide a richer and in-depth understanding of visitors’ behavior during their journey. This useful information can be used to better distribute the tourist routes inside the cities and to create different segments according to their preferences which allow the visitor to adapt the content provided to each segment.
“Benidorm is a pioneer in Spain by implementing a beacon infrastructure together with MOCA to deliver better tourism experiences. With the implementation of this infrastructure, Benidorm gives an impressive qualitative and quantitative leap in the management of touristic information as well as gathering valuable information on visitor behavior, such as determining how long a visit is to a particular location.”
Making a complete solution for many retailers, so that every loyalty program can be gathered into one system, within one app. This app can also be used to send welcoming messages to consumers as they enter a store and their purchasing history will be remembered in the system to make loyalty programs much less painful
Collect data to be able to see how many people that are in a specific area, and for how long they are staying there. Same as how Uber is using and opening up their data. This way governments can use data to manage lines and huge crowds of people. In Japan, the citizens are helping out with weather predictions. The citizens are carrying around beacons that have temperature and other sensors which reports to a weather app.
“The City of Boulder’s Transportation Division hired DVmobile to design a smartphone application to collect travel behavior data from city residents. The data is used to measure the city’s progress in meeting our transportation and greenhouse gas emission goals. Based on this first application and our experience working with DVmobile’s high performing staff, the city has committed to a long-term relationship with DVmobile to create new versions of the application for other survey needs.”